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Fifteen Puzzle and the Art of Choice
January 26, 2014 – 11:08 am | No Comment
Fifteen Puzzle and the Art of Choice

Recently I put to paper what I mean when I use the word strategy.  In a sentence:
Strategy is the art of choice that involves defining a clear intention, conducting a sober assessment of means and …

Real Time = More Time
March 26, 2013 – 10:15 am | No Comment
Real Time = More Time

My last post focused on responsiveness in communications as a source of competitive advantage.  As the world glorifies the rise of real-time communications I wanted to make a short point on a less-considered …

Understanding The Difference between an Audience and a Community
November 22, 2011 – 9:00 am | No Comment
Understanding The Difference between an Audience and a Community

While traditional marketing, communications, R&D and the like revolve around the notion of “audiences,” social media is centered on communities.  Radically compressed here, the difference is that the value derived from audiences tends to be one-dimensional; …

Be Committed – But Not Attached
December 16, 2010 – 2:33 am | 5 Comments
Be Committed – But Not Attached

The longer I stay in my career the more wisdom I find in this compact little phrase: Be Committed but Not Attached; be committed to the work that you do, the purpose you have, …

What Technology Wants: Interview with Kevin Kelly (revisited)
November 12, 2010 – 5:56 am | No Comment
What Technology Wants: Interview with Kevin Kelly (revisited)

I just purchased Kevin Kelly’s new book, “What Technology Wants”.   When I met and interviewed Kevin two years ago we spoke about this theme (around minute 12) and so I thought I would repost …

The Paradox About The Future
September 9, 2010 – 10:50 pm | No Comment

The Paradox about the future is that not everyone arrives there at the same time.

Prediction Three: Social Suicide in 2010
December 22, 2009 – 10:25 pm | 4 Comments
Prediction Three: Social Suicide in 2010


OK, so this isn’t really that serious… but suicidemachine.org is offering in 20101what was  unthinkable in 2009…   Totally erase your social network presence at a  single stroke… Social suicide.
Opting out of the social race won’t …

Personal Brands vs. Corporate Brands
November 2, 2009 – 8:57 pm | No Comment

Employers have always expected certain individuals to bring their own personal “brand” to work – A newspaper columnist brings readers, a salesperson brings a rolodex, an executive brings credibility and a network of trusted talent and so on.

When Your Customers Know More Than You Do…
October 9, 2009 – 11:51 am | No Comment
When Your Customers Know More Than You Do…

I flew to Boston this week on business.  My United flight was delayed after leaving the gate.   As the passengers began receiving the mandatory “15 minutes more” message from the flight crew, the woman seated …

Productivity Paradox In The Age of Social Networks
September 19, 2009 – 8:57 am | One Comment

When I wrote “A Corporate Guide for Social Media”  for my Forbes column this single statement drew the most attention:
Build your policies around job performance, not fuzzy concerns about productivity.
If your employees are using Facebook …