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Videos in Social Sense and Sensibility

Mitigating the Risk of Bad Employee Behavior on Social Media
December 27, 2009 – 9:15 pm | 3 Comments
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Transcript:
What do you do with an employee who posts less than professional opinions or images on Facebook about their employer, one of their clients or colleagues? What if it’s done on their private time?
Well the …

Video: Is Twitter a Boon or a Bane for Business?
November 30, 2009 – 1:17 pm | No Comment
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What would you suggest companies do to quantify how Twitter is benefiting / hurting them? (from my Radar Post – Peter P)
(OK – so a big caveat here — The quality of  my counsel depends …

Video: Keeping Up With People – Not Technology
November 28, 2009 – 12:55 pm | No Comment
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I would give you this piece of advice for how to keep up with new technology – don’t try. Use the technology to subscribe to people that you trust – and follow their lead.

Personal Brands vs. Corporate Brands
November 2, 2009 – 8:57 pm | No Comment
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Employers have always expected certain individuals to bring their own personal “brand” to work – A newspaper columnist brings readers, a salesperson brings a rolodex, an executive brings credibility and a network of trusted talent and so on.

Online Etiquette Versus Offline Etiquette
October 23, 2009 – 12:59 pm | 6 Comments
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So this is a hard question to distill into two minutes. “Is there a difference between online versus offline etiquette?” The answer is obviously yes. I have met a few …

Maximizing Privacy while Minimizing Offense on Facebook
October 1, 2009 – 4:47 pm | One Comment
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How you set up your Facebook account has a lot to do with how you use it and how much privacy you need – Just remember, there is no substitute for exercising discrtion and never posting things that you don’t want to go public. You never know….

Should You Use Facebook to Post Work Requests?
September 22, 2009 – 5:35 pm | 3 Comments
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Here is another in my ongoing Forbes series, Social Sense and Sensibility. The idea is to help organizations understand how to properly leverage social tools for business use.
If you have any questions you would …

How to Balance Personal and Professional on Twitter
September 16, 2009 – 2:42 pm | 3 Comments
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Answering the question: What percentage of tweets should be personal/professional interests?

Loose Transcript
I find this question fascinating because with social technologies business IS personal so that line is very blurry. – Think about some …

To Tweet Or Not to Tweet – Handling Employee Use of Social Technologies
September 14, 2009 – 2:31 pm | 3 Comments
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This is the second installment of my new series on Forbes focusing on Social Media Guidelines and Etiquette.

Here is a rough transcript of this segment:
Q.
How should I deal with employees using tools like Twitter for …

Social Sense and Sensibility – New Video Series on Forbes
August 26, 2009 – 9:36 am | No Comment
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This is a new video series that I have begun with Forbes.  I have long wanted a larger forum to discuss the issue of social media etiquette.  While the term “etiquette” often conjures an image …