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Wells Fargo / Wachovia Blog: Lessons On How Blogs Are Still A Powerful Tool
January 13, 2009 – 10:31 pm | 36 Comments
Wells Fargo / Wachovia Blog: Lessons On How Blogs Are Still A Powerful Tool

Blogging may seem old hat – but it can still be a powerful tool for a company.  Consider the recent Wells Fargo / Wachovia merger blog… A merger blog?  Yes, a blog all about the …

Open beats Closed: Tapping the Informal Organization
January 13, 2009 – 8:47 pm | 3 Comments
Open beats Closed:  Tapping the Informal Organization

I have made a few changes to my Open beats Closed diagram (thanks to Hastings who commented on the original post ).   Making these changes led me to realize I needed to speak about the …

The Social Media Leadership Paradox
January 6, 2009 – 9:48 pm | No Comment
The Social Media Leadership Paradox

The average age of the C-Suite in the U.S. is 53.  These leaders first encountered the Internet in their 40s, well along their career path. 85% are male. Their medium was television – childhood diversion …

Listening Beats Talking: Four Principles for Doing Business in the Network Economy
December 27, 2008 – 12:58 pm | 16 Comments
Listening Beats Talking: Four Principles for Doing Business in the Network Economy

Here are four key principles for creating a stronger business in the network economy:

Listening beats Talking
Open beats Closed
Relationships Beat Transactions
Questions beat Answers

Over the course of the next few posts I will …

Online Communities – An Interview with Francois Gossieaux
November 14, 2008 – 12:32 pm | 2 Comments
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This is a cross-post from Radar:
Recently I spoke with Francois Gossieaux of Beeline Labs about the role of online communities in the enterprise.   Francois has been evangelizing the learning gained from his recent study, The …

Moment of Truth: We are all Marketers Now
October 22, 2008 – 10:19 pm | No Comment

Attending the recent Forrestor Roundtable on the future of the Social Web I made an offhand comment that we are all in the business of marketing now – whether we like it or not.   Here …

Pirates and Poohbahs Unite!
October 15, 2008 – 9:14 pm | 4 Comments
Pirates and Poohbahs Unite!

Yesterday I was lucky enough to attend a Forrester round table on the future of the Social Web put together by Jeremiah Owyang and hosted by SAP (thanks to both for an incredible job).  It …

Interview: Customer Service is the New Marketing
October 2, 2008 – 9:38 am | 3 Comments
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During the Web 2.0 Expo in New York I filmed a series of interviews. The focus was always the same: how can traditional business look to get the benefit of social technologies? …

The Evanglist’s Toolkit – Part One
September 30, 2008 – 11:37 am | 3 Comments

Thanks to everyone who attended the recent webinar.  Here are the slides from that presentation.  The “slideshare” icon will allow you to download the set from Slideshare.   I would love to hear any follow …

Listening Devices: Part One
September 27, 2008 – 5:44 pm | 2 Comments
Listening Devices: Part One

In the network economy Listening beats Talking:  Listening is another way of finding answers – and finding answers from new places – from customers, partners and employees outside of the leadership circle.    Why is this …