Articles in Social Media
I spent much of last week on assignment in Las Vegas at the FastForward ’09 conference. FastForward is devoted to Search (more on that in the next post – along with a mindbending, Minority Report style video on the future of search). One of the highlights of the conference was this interview with Clay Shirky. He is one of the most incisive and articulate thinkers regarding the impacts that technology is having on society and business.
As a rule the traditional organization has very few people dedicated to listening (Customer research) and a whole lot of people dedicated to talking (Marketing, Advertisting, PR, the communications dept., Events etc.). What’s worse, the …
FDR was our radio president, JFK was our TV president and Barack Obama will be our Internet President.
Quietly at noon yesterday, as the world was fixated on the televised inauguration of Barack Obama, some obscure …
Blogging may seem old hat – but it can still be a powerful tool for a company. Consider the recent Wells Fargo / Wachovia merger blog… A merger blog? Yes, a blog all about the …
I have made a few changes to my Open beats Closed diagram (thanks to Hastings who commented on the original post ). Making these changes led me to realize I needed to speak about the …
The average age of the C-Suite in the U.S. is 53. These leaders first encountered the Internet in their 40s, well along their career path. 85% are male. Their medium was television – childhood diversion …
Here are four key principles for creating a stronger business in the network economy:
Listening beats Talking
Open beats Closed
Relationships Beat Transactions
Questions beat Answers
Over the course of the next few posts I will …
This is a cross-post from Radar:
Recently I spoke with Francois Gossieaux of Beeline Labs about the role of online communities in the enterprise. Francois has been evangelizing the learning gained from his recent study, The …
Attending the recent Forrestor Roundtable on the future of the Social Web I made an offhand comment that we are all in the business of marketing now – whether we like it or not. Here …
Yesterday I was lucky enough to attend a Forrester round table on the future of the Social Web put together by Jeremiah Owyang and hosted by SAP (thanks to both for an incredible job). It …




