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Articles in Social Media

Social Media Goes the Way of Total Quality Management
October 2, 2009 – 12:03 pm | View Comments
Social Media Goes the Way of Total Quality Management

In the 80s and early 90s Total Quality Management (TQM) was all the rage.   As the idea moved from concept to execution – TQM divisions were set up within large organizations.  Then a funny thing …

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Maximizing Privacy while Minimizing Offense on Facebook
October 1, 2009 – 4:47 pm | View Comments
Picture 27

How you set up your Facebook account has a lot to do with how you use it and how much privacy you need – Just remember, there is no substitute for exercising discrtion and never posting things that you don’t want to go public. You never know….

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Should You Use Facebook to Post Work Requests?
September 22, 2009 – 5:35 pm | View Comments
Picture 26

Here is another in my ongoing Forbes series, Social Sense and Sensibility. The idea is to help organizations understand how to properly leverage social tools for business use.
If you have any questions you would …

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Productivity Paradox In The Age of Social Networks
September 19, 2009 – 8:57 am | View Comments

When I wrote “A Corporate Guide for Social Media“  for my Forbes column this single statement drew the most attention:
Build your policies around job performance, not fuzzy concerns about productivity.
If your employees are using Facebook …

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Social Sense and Sensibility – New Video Series on Forbes
August 26, 2009 – 9:36 am | View Comments
Picture 23

This is a new video series that I have begun with Forbes.  I have long wanted a larger forum to discuss the issue of social media etiquette.  While the term “etiquette” often conjures an image …

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Why I Love Posterous
August 23, 2009 – 3:35 pm | View Comments
Why I Love Posterous

I recently began experimenting with a new web publishing service called Posterous.   I love it.  Here is why:
Posterous begins with something nearly everyone knows how to do (email) and uses that as the basis for …

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The Productivity Myth – Step Away From the Twitter – Get Back to Work
August 12, 2009 – 4:44 am | View Comments

This is a cross-post from Radar
Ever since I posted a how-to on establishing guidelines for social media in the workplace, the issue that has generated the most energy concerns productivity. Employers it seems are very …

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Social Media Guidelines – The Sequel
July 30, 2009 – 8:29 am | View Comments
Social Media Guidelines – The Sequel

Thanks to everyone who attended today’s webcast.   As promised, I wanted to put some supporting materials online for you.   If you have any questions I will answer them here in the comments area.
There are two …

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In Defense of Social Media (at least some of it)
July 23, 2009 – 10:48 am | View Comments

This is a cross-post of a recent Radar piece I wrote
Scott Berkun just posted a great rant titled, Calling Bullshit on Social Media.  I suggest everyone read it.  Berkun raises good  points – and I …

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Social Media Blurs the Lines between Business Functions
July 17, 2009 – 10:46 am | View Comments
Social Media Blurs the Lines between Business Functions

This single screen capture from Peets Tweets is a great example of how Social Media blurs the boundaries between business functions.

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