Articles in Digital
The great game on the Internet is to own as many of the disparate pieces that make up The Internet Operating System. The pieces of this puzzle are many (and well covered in Tim O’Reilly’s …
The media is framing Google Plus as a direct competitor to Facebook – either Google Plus or Facebook. After a few hours with it – I think this is the wrong framing.
Despite the fact that …
We are hurtling towards a world of total information capture where email, texting, instant message and mobile video are documenting our everyday speech and action – in effect rendering all speech as text. There will be few places to “talk” without that talk being given the weight and permanence of text.
Recently I had to jot down a few talking points on some ways that the network economy is impacting business strategy. I dealt with about three trends. Below is the first set:
1.
Everything that can be …
I had the good fortune to present on a subject I am calling “social media architecture” yesterday at the iStrategy conference in Amsterdam. I have been thinking on this subject (and being informed by work …
This was originally posted on O’Reilly Radar.
In business “Faster is Better” is better for more reasons than you might think
For the past several years I have been thinking about the role of speed in customer …
Gaining attention in this world becomes as much about the science of standing out as the art of being outstanding. And every link forged is a form of currency exchange where the market favors the heavyweights.
The critical insight in all of this is that “Digital” is not an economic reconfiguration as much as it is a social reconfiguration.
When checklist cultures meet non-checklist cultures – the clash can be ugly. Much of the difficulty that “digital” people have with integrating their discipline with others (traditional PR or marketing for instance) derives from this culture clash.
