Thanks to everyone who attended today’s webcast.   As promised, I wanted to put some supporting materials online for you.   If you have any questions I will answer them here in the comments area.
There are two …

This is a cross-post of a recent Radar piece I wrote
Scott Berkun just posted a great rant titled, Calling Bullshit on Social Media.  I suggest everyone read it.  Berkun raises good  points – and I …

This single screen capture from Peets Tweets is a great example of how Social Media blurs the boundaries between business functions.

Recently I wrote an article for Forbes magazine entitled, A Corporate Guide to Social Media. It struck a nerve.  I have received a lot of direct email from executives asking questions and providing some of …

Here are four key principles for creating a better business in the network economy:
· Listening beats Talking
· Open beats Closed
· Relationships Beat Transactions
· Questions beat Answers
I have been going into details on each (very …

Bing Crosby was the first person to use a microphone to croon.  Bing realized the microphone allowed the performer to deliver an intimate performance.  You didn’t need to shout to be heard at the back …

Murphy Goode, a Sonoma County winery, set up a promotion that looks great on paper:
We want to hire a social media whiz (your title will be “Murphy-Goode Wine …

“We know what we do.  We know why we do what we do.  What we don’t know is what what we do does” – Michel Foucualt*

@lucatoledo reminded me that it is the 25th anniversary …

Today Ken Majer – change-agent and leadership guru to many large corporations -  asked for my opinion on why Twitter was receiving so much attention – how much of it is well deserved, how much …

People don’t call telephone numbers – people call people. (ripped and reapplied from the NRA slogan)  Despite that truism, numbers have historically  been the most convenient way to designate the people we want to reach.  …