Here are four key principles for creating a better business in the network economy:
· Listening beats Talking
· Open beats Closed
· Relationships Beat Transactions
· Questions beat Answers
I have been going into details on each (very …

Bing Crosby was the first person to use a microphone to croon.  Bing realized the microphone allowed the performer to deliver an intimate performance.  You didn’t need to shout to be heard at the back …

Murphy Goode, a Sonoma County winery, set up a promotion that looks great on paper:
We want to hire a social media whiz (your title will be “Murphy-Goode Wine …

“We know what we do.  We know why we do what we do.  What we don’t know is what what we do does” – Michel Foucualt*

@lucatoledo reminded me that it is the 25th anniversary …

Today Ken Majer – change-agent and leadership guru to many large corporations -  asked for my opinion on why Twitter was receiving so much attention – how much of it is well deserved, how much …

People don’t call telephone numbers – people call people. (ripped and reapplied from the NRA slogan)  Despite that truism, numbers have historically  been the most convenient way to designate the people we want to reach.  …

Platforms beat applications.  OK -    So what is a platform?  The nomenclature of platforms and applications arise from technology but I will use a low tech retail metaphor.   An application in this analogy is …

I have had the privilege to do some work recently with Eric, author of the Lessons Learned blog — Eric’s basic premise is that a startup needs to maximize its resources and have a relentless focus on creating tight, iterative decision loops. A lean startup is defined by
1. Leveraging already-existing software and services whenever possible
2. Using Agile development to quickly prototype, test and deploy functional code
3. Aggressively testing reality every chance they get with REAL customers

This post is part three of a series raising questions about the mass adoption of social technologies. Here are links to part one and two. These posts will be opened to live discussion in an …

This post is part two of the series, “The Question Concerning Social Technology”. That appeared on Radar. Part one is here. These posts will be opened to live discussion in an upcoming …