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Article Archive for July 2010

For Forbes: The Checklist Manifesto and the Digital Divide
July 28, 2010 – 7:46 am | No Comment
For Forbes: The Checklist Manifesto and the Digital Divide

When checklist cultures meet non-checklist cultures – the clash can be ugly. Much of the difficulty that “digital” people have with integrating their discipline with others (traditional PR or marketing for instance) derives from this culture clash.

Old Spice Still Smells like Old Advertising
July 25, 2010 – 12:44 am | 8 Comments
old_spice_guy

I have been watching the Old Spice phenomenon with interest and admiration so don’t get me wrong; it will set the bar for great, creative work in advertising but is it a high point for …

When Copies are Free, Make Something That Can’t Be Copied
July 18, 2010 – 12:47 pm | No Comment

The title of this post is a quote from Kevin Kelly.  I was reminded of it when I read this brief entry in Boing Boing, titled, “Winds howl over the deserted moonscape behind Rupert Murdoch’s …

Let’s Have More Meetings!
July 16, 2010 – 8:46 am | 2 Comments
Let’s Have More Meetings!

I’ve come to the conclusion that meetings are good.   And we need more of them – not less.
Most executives have a knee-jerk reaction against meetings; they are a waste of time.   Employees couldn’t agree …

Social Selection Pressure
July 9, 2010 – 8:04 am | One Comment
Foghat

This leads to an obvious assertion that has huge implications: Over time businesses that “get” social and adhere to a social contract will thrive – while those that do not, will wither.