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Article Archive for December 2008

Listening Beats Talking: Four Principles for Doing Business in the Network Economy
December 27, 2008 – 12:58 pm | 16 Comments
Listening Beats Talking: Four Principles for Doing Business in the Network Economy

Here are four key principles for creating a stronger business in the network economy:

Listening beats Talking
Open beats Closed
Relationships Beat Transactions
Questions beat Answers

Over the course of the next few posts I will …

If You Are Great At Something – Let it Go (Or Resell It)
December 22, 2008 – 4:01 pm | One Comment
If You Are Great At Something – Let it Go (Or Resell It)

This is a cross-post from Radar

I am fascinated by what I see as Zappos’ ongoing evolution from a simple, online retailer to a leading online innovator. A few months back I wrote about Zappos pioneering …

Finding The Emotional Transaction Delivers Customer Engagement, Loyalty and Community
December 5, 2008 – 6:49 pm | 5 Comments
Finding The Emotional Transaction Delivers Customer Engagement, Loyalty and Community

During a client meeting this week on creating an online community I was trying to understand what might motivate their customer to participate.  (Principle: think of your user first when getting into any social technology …

You Owe Me One. Favor Trading and the Social Contract
December 3, 2008 – 10:55 pm | No Comment
You Owe Me One.  Favor Trading and the Social Contract

In the course of writing an upcoming post I was reminded of an interaction I had with a senior executive in Bangkok about two years ago.   We were on the 64th floor of a …

State of the Mediasphere — Jeffrey Cole’s Presentation
December 1, 2008 – 1:34 pm | 3 Comments

This is a presentation by Jeffrey Cole – Director of the Annenberg Center for the Digital Future.   The center runs 30 worldwide panels where they gather research on evolving media preferences and behaviors.  Each panel …