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Article Archive for July 2008

Crowdsourcing – Weapons of Mass Creation
July 31, 2008 – 12:11 pm | No Comment

A nice, big-picture view of Crowdsourcing a.k.a. Open Innovation, from Jeff Howe of Wired.
[youtube=http://www.youtube.com/watch?v=TCM7w11Ultk&hl=en&fs=1&rel=0]
The real question keeps coming back to how companies effectively harness this creative energy and create value. Meaning – how do traditional …

Starbucks – Episode 2: The Clone Wars
July 30, 2008 – 10:17 pm | 2 Comments

Starbucks has gotten a lot of attention recently. From the Return of the Jedi, Howard Shultz, come to save the Republic from the evil empire, to the launch of their idea exchange, to the imminent …